After encountering difficulties with third-party vendors in order to launch its own TV service streaming, Apple may be found the right solution. Indeed, the giant of Cupertino would have opted for a different tactic, focusing on providing its own content, like Netflix, Amazon and others do.
Apple has begun talking with members of the creative of Hollywood at the end of the year 2015 community, according to information from The Street. The sources speaking to the journalist indicate that no offer has yet been signed, and that Apple would still be in the early stages of his thoughts to see if such an offer is viable.
It would be an approach quite rather confusing and not common, if this happens. Apple would have a license to distribute exclusively on content, but would not actually involved in the production of it. Although this is new to Apple, this process is pretty common. For example, Netflix has used this approach for series like House of Cards, Narcos, or even Orange is the New Black, which are only available on the online streaming platform.